Fruity & Sweety Roadmap
Stage 1: Planning and Development (Months 1-2)
Idea and Concept Development
Conduct market research and competitor analysis
Identify target audience and demographics
Brainstorm game mechanics, features and rewards
Wireframes and Prototyping
Create basic wireframes and storyboards
Start working on design and user interface
Develop basic game mechanics and features
MVP Development
Develop minimum viable product (MVP) version of the game
Focus on core gameplay, user interface and functionality
Conduct user testing and gather feedback
Refinement and Testing
Refine game mechanics and features based on user feedback
Test the game on different devices and platforms
Conduct testing and analytics to optimize the game
Stage 2: Soft Launch and User Acquisition (Months 3-5)
Soft Launch and Testing
Launch the game in select regions to gather feedback and test user engagement
Monitor analytics and user feedback to identify potential issues or areas for improvement
User Acquisition Strategy
Develop user acquisition strategy and identify potential channels for promotion and growth
Start building a community around the game through social media and other online channels
Promotion and User Acquisition
Launch promotional campaigns across various channels (e.g. social media, influencer marketing, app store optimization, etc.)
Monitor user acquisition metrics and adjust strategy as needed
Retention and Monetization
Focus on retaining existing users and increasing monetization through in-app purchases, ads, and other revenue streams
Conduct user engagement campaigns and offer new features and rewards to keep users engaged
Stage 3: Expansion and Growth (Months 6-10)
Localization and Expansion
Start localizing the game for different languages and regions
Explore opportunities for expanding the game to other platforms (e.g. web, PC, consoles)
Partnerships and Collaborations
Identify potential partners and collaborations (e.g. other game developers, brands, influencers, etc.) to promote the game and expand its reach
Develop new features and rewards based on user feedback and engagement data
User Engagement and Loyalty
Focus on user engagement and building brand loyalty
Launch engagement campaigns, offer special rewards, and build a community around the game
Growth and Monetization Optimization
Focus on optimizing monetization and scaling user acquisition
Use data analytics and testing to optimize revenue streams and user acquisition channels
Stage 4: Continued Growth and Innovation (Months 11-14)
Continued Growth and Innovation
Focus on continued growth and innovation
Explore new revenue streams and user acquisition channels
Experiment with new features and gameplay mechanics to keep the game fresh and engaging
Game Updates and Maintenance
Release regular updates and bug fixes to keep the game running smoothly
Monitor user feedback and analytics to identify areas for improvement and future updates
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