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Fruity & Sweety Roadmap
Stage 1: Planning and Development (Months 1-2)
Idea and Concept Development
- Conduct market research and competitor analysis
- Identify target audience and demographics
- Brainstorm game mechanics, features and rewards
Wireframes and Prototyping
- Create basic wireframes and storyboards
- Start working on design and user interface
- Develop basic game mechanics and features
MVP Development
- Develop minimum viable product (MVP) version of the game
- Focus on core gameplay, user interface and functionality
- Conduct user testing and gather feedback
Refinement and Testing
- Refine game mechanics and features based on user feedback
- Test the game on different devices and platforms
- Conduct testing and analytics to optimize the game
Stage 2: Soft Launch and User Acquisition (Months 3-5)
Soft Launch and Testing
- Launch the game in select regions to gather feedback and test user engagement
- Monitor analytics and user feedback to identify potential issues or areas for improvement
User Acquisition Strategy
- Develop user acquisition strategy and identify potential channels for promotion and growth
- Start building a community around the game through social media and other online channels
Promotion and User Acquisition
- Launch promotional campaigns across various channels (e.g. social media, influencer marketing, app store optimization, etc.)
- Monitor user acquisition metrics and adjust strategy as needed
Retention and Monetization
- Focus on retaining existing users and increasing monetization through in-app purchases, ads, and other revenue streams
- Conduct user engagement campaigns and offer new features and rewards to keep users engaged
Stage 3: Expansion and Growth (Months 6-10)
Localization and Expansion
- Start localizing the game for different languages and regions
- Explore opportunities for expanding the game to other platforms (e.g. web, PC, consoles)
Partnerships and Collaborations
- Identify potential partners and collaborations (e.g. other game developers, brands, influencers, etc.) to promote the game and expand its reach
- Develop new features and rewards based on user feedback and engagement data
User Engagement and Loyalty
- Focus on user engagement and building brand loyalty
- Launch engagement campaigns, offer special rewards, and build a community around the game
Growth and Monetization Optimization
- Focus on optimizing monetization and scaling user acquisition
- Use data analytics and testing to optimize revenue streams and user acquisition channels
Stage 4: Continued Growth and Innovation (Months 11-14)
Continued Growth and Innovation
- Focus on continued growth and innovation
- Explore new revenue streams and user acquisition channels
- Experiment with new features and gameplay mechanics to keep the game fresh and engaging
Game Updates and Maintenance
- Release regular updates and bug fixes to keep the game running smoothly
- Monitor user feedback and analytics to identify areas for improvement and future updates
Last modified 8mo ago