Fruity & Sweety Roadmap

Stage 1: Planning and Development (Months 1-2)

Idea and Concept Development

  • Conduct market research and competitor analysis

  • Identify target audience and demographics

  • Brainstorm game mechanics, features and rewards

Wireframes and Prototyping

  • Create basic wireframes and storyboards

  • Start working on design and user interface

  • Develop basic game mechanics and features

MVP Development

  • Develop minimum viable product (MVP) version of the game

  • Focus on core gameplay, user interface and functionality

  • Conduct user testing and gather feedback

Refinement and Testing

  • Refine game mechanics and features based on user feedback

  • Test the game on different devices and platforms

  • Conduct testing and analytics to optimize the game

Stage 2: Soft Launch and User Acquisition (Months 3-5)

Soft Launch and Testing

  • Launch the game in select regions to gather feedback and test user engagement

  • Monitor analytics and user feedback to identify potential issues or areas for improvement

User Acquisition Strategy

  • Develop user acquisition strategy and identify potential channels for promotion and growth

  • Start building a community around the game through social media and other online channels

Promotion and User Acquisition

  • Launch promotional campaigns across various channels (e.g. social media, influencer marketing, app store optimization, etc.)

  • Monitor user acquisition metrics and adjust strategy as needed

Retention and Monetization

  • Focus on retaining existing users and increasing monetization through in-app purchases, ads, and other revenue streams

  • Conduct user engagement campaigns and offer new features and rewards to keep users engaged

Stage 3: Expansion and Growth (Months 6-10)

Localization and Expansion

  • Start localizing the game for different languages and regions

  • Explore opportunities for expanding the game to other platforms (e.g. web, PC, consoles)

Partnerships and Collaborations

  • Identify potential partners and collaborations (e.g. other game developers, brands, influencers, etc.) to promote the game and expand its reach

  • Develop new features and rewards based on user feedback and engagement data

User Engagement and Loyalty

  • Focus on user engagement and building brand loyalty

  • Launch engagement campaigns, offer special rewards, and build a community around the game

Growth and Monetization Optimization

  • Focus on optimizing monetization and scaling user acquisition

  • Use data analytics and testing to optimize revenue streams and user acquisition channels

Stage 4: Continued Growth and Innovation (Months 11-14)

Continued Growth and Innovation

  • Focus on continued growth and innovation

  • Explore new revenue streams and user acquisition channels

  • Experiment with new features and gameplay mechanics to keep the game fresh and engaging

Game Updates and Maintenance

  • Release regular updates and bug fixes to keep the game running smoothly

  • Monitor user feedback and analytics to identify areas for improvement and future updates

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